Digital Media Executive

  • Islamabad, Pakistan
  • Full-time
  • Digital Marketing

Overview: 

Arkhitech is seeking a Digital Media Executive to build market position by locating, developing, and defining business relationships with clients across the globe.  

Major Duties & Responsibilities: 

  • Developing and integrating content marketing strategies;
  • Creating copy and images for the company's products and services websites;
  • Writing and dispatching email marketing campaigns;
  • Providing accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI);
  • Conducting key word research and web statistics reporting;
  • Managing social media engagement and brand awareness campaigns;
  • Researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
  • Using web analytics software to monitor performance of client websites and make recommendations for improvement;
  • Assisting with paid media including liaising with digital advertising agencies;
  • Keeping up to date with current digital trends;
  • Adhering to Arkhitech's policies, standards and procedures in the performance of job duties.

Qualifications: 

  • BS/MS degree in marketing, media sciences or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimising landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurementStrong verbal and written communication skills are critical.

Key Benefits:

  • Daily catered lunches
  • Monthly and bi-annual bonuses
  • Medical insurance
  • Accelerated learning and career growth!
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